Today, Ian was invited back to West Chester University to give a guest speech for Taehoon (Joshua’s) influencer marketing course. This time, Ian presented an overview of The Metaverse, Influencer Marketing, and the relationship between Influencer Marketing and The Metaverse and what the future landscape of both markets looks like.
Ian touched on key topics such as Influencer Marketing niches, how influencers can take advantage of The Metaverse to market in ways that they cannot on Web 2.0, the difference between Web 2.0 and Web 3.0, and what the market cap of The Metaverse and Influencer Marketing will potentially look like the in the future.